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Running a company without a website?

One of the first things that come to your mind when somebody says “modern world“ certainly are the Internet and being online. You want to travel somewhere? You need a new pair of shoes? You must go and pick something up from an unknown part of the city? Internet is the answer. For all the things we need, the first thing most of us would do is to ask Google on our computers or mobile phones.

Having that in mind, it is absolutely clear why every company should have its own website. However, some people clearly disagree. According to a survey conducted by itrešenja.com portal, 46% of companies in Serbia have none of the available Internet channels, which means they are totally invisible online. In other words, they don’t have their own website. The number of 46% sets Serbia to a low end of European list that measures companies’ Internet presence.

Although the Serbian law doesn’t oblige business companies to have their own websites, the results proven by research are quite shocking. Practice shows that being online is usually a must for being a successful company. At first, websites could be quite simple, but still contribute to marketing effects, as well as to the general impression about your company.

If you own a company, you should think about its website the same way you think about a physical room your clients visit. Would you like them to be satisfied, with all the information needed and with a quality service? Of course you would. The same goes for your website.

Earlier, just a simple recommendation would be enough. Well, not anymore, at least it isn’t for most of businesses, especially for start-ups that are at the beginning of their journey and facing with a challenge of creating a brand of their own and attracting customers.

Many companies put themselves on the market with a help of social media such as Instagram or Facebook. However, without a website that would support their social media accounts, many companies lose their visibility, and being visible is essential.

A detailed view of the reasons in favor of creating your own website can be found in our blog section, in a blog titled “5 reasons why each company should have a website“.

If you are interested in taking your business to a next level by creating you company’s website, please feel free to contact us. We are always ready to hear what is it that you want and you need. Together, we will create a website that you and your customers will be more than thrilled about.


Author: Vanja Nikolić

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